Edgeville Buzz

New Andersonville Shop Opens: Winifred Grace Boutique

Jewelry designer Winifred Gundeck is opening a boutique at 5642 N. Clark Street in North Andersonville, which carries her handcrafted jewelry and other home accessories.

An Andersonville resident since 2010, Winifred told us she couldn’t imagine opening her first store anywhere other than in her favorite neighborhood.  “Andersonville suits my personal style,” she said, “it’s unique, approachable, interesting and diverse.  Being part of this community – especially north Andersonville, which is a bit more undiscovered – was an intentional but obvious choice.”

DSC00877Having been in business for the past 11 years, Winifred Grace jewelry was first carried in small women’s clothing boutiques around the country.  Now you can find Winifred’s pieces in major retailers like Anthropologie and Free People, and they have been featured in magazines like Marie Claire, Vogue, InStyle, Real Simple, Lucky, Glamour, T Magazine, and more.

Describing her jewelry as “ethnic, architectural and classic,” Winifred is especially excited at the opportunity to consult one on one with clients.  “After my son was born in December of 2011, I revisited every aspect of my business, from design to production to price point.  I now make more timeless and simplified heirloom pieces.  All the pieces are bronze with 14 carat gold chains, so the color will never fade.”  Ranging in price from $65 – $365, stamped pieces are available online, but opening a retail store allows Winifred a space to consult in person with her customers, streamlines the sketching process, and do the stamping within 15 minutes while a customer waits. In addition to carrying Winifred Grace jewelry, the store also features purses, scarves, belts, hats, pillows and other home accessories.  Just like the boutiques that built her business based on one-on-one customer service, Winifred is committed to showcasing other designers and local businesses.  For example, the pillows and belts are from Chicago’s own Burrow and Hive and  Elise Bergman, respectively.  Many of the fixtures and almost all of the furniture in her store came from Andersonville neighbor Roost and lights were purchased at Clark Devon Hardware.  “I couldn’t ask for a better welcome to the neighborhood,” said Winifred. “Karen of City Olive and Daniel of Roost have been so helpful.  The girls at Windy Knitty are really nice and I’ll often pop into Antica Pizza for dinner with my husband and son.  I ship all my products through Simon Global, right across the street, and the best coffee I’ve ever had is from Coffee Studio – it’s my morning must-have.  Piatto Pronto has the best lunch sandwiches and has offered to pass out my business cards.  I love the sense of community here that my whole family can be a part of – my son even gets free lollipops every time we stop in J & H Food & Liquor!”

Please welcome Winifred Grace to the neighborhood by joining in celebration at their opening soiree on May 8th, from 6-8:30pm at the retail space and studio at 5642 N. Clark.

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